Leader in Private-Label Software-as-a-Service Arena Seeks Business-Building Visibility NEW YORK, June 16 /PRNewswire/ -- 5W Public Relations today announced Smart Online, Inc. (OTC:SOLN) (BULLETIN BOARD: SOLN) has named it agency of record for its corporate branding and service marketing needs. "In 5W we found a PR firm whose collective smarts, entrepreneurial attitude and focus on driving results distinguishes it from all others," said David E. Colburn, Smart Online's President and Chief Executive Officer. "We were impressed with the speed with which the 5W team grasped the challenges we face and engaged us with the media. They've boosted our visibility, literally from Day One." Smart Online is the leader in private label software-as-a-service (SaaS) for small businesses. The company markets its on-demand business, sales and customer management applications to organizations that represent or serve small business operators. "This company is a leader that won't rest on its laurels. Smart Online wants to grow and is looking to 5W to help accelerate its rate of growth," said Ronn Torossian, 5W's president and CEO. "We are thrilled to add this dynamic company to our roster of clients in 5W's Technology Practice." About Smart Online, Inc. Smart Online, Inc. (OTCBB: SOLN) delivers private-label, Software-as-a-Service (SaaS) applications designed to enable its corporate partners to acquire and retain small business customers. Smart Online's applications help partners increase their recurring revenue, while aiding their small business customers to more efficiently start, manage and grow their businesses. To learn more, please visit http://www.smartonline.com/. About 5W 5W Public Relations (http://www.5wpr.com/), the nation's fastest growing public relations agency, works hard every day to help organizations in the private and public sectors improve the value of their brands and businesses. 5WPR practice areas include technology marketing, corporate and consumer branding, entertainment and lifestyle marketing, corporate and public affairs, issues management and crisis communications, and event management. With headquarters in New York, and a full-service office in Los Angeles, 5WPR designs and implements creative campaigns and programs designed to impact clients' business objectives and bottom-lines. A fast-paced and focused culture earned the firm a spot on the 2007 INC. 500 list of "Fastest Growing Private Companies." 5WPR is described by a leading PR trade magazine as "aggressive in a way that clearly resonates with clients looking for a firm staffed with type A-plus personalities, a BS-free approach, and results from Day One." The agency's client portfolio features such category leaders as Anheuser-Busch, Ahava Skin Care, Conversive, Evian Natural Spring Water, Freshbooks, Harrah's, IHOP, Lifestyles, The Loews Regency, NICE Systems, Philippe Chow, Phillips-Van Heusen, PKWARE, The Pritikin Longevity Center & Spa and Vail Resorts as well as a variety of global interests, high-profile individuals, government agencies and academic institutions. Forward-Looking Statements Statements in this press release that are "forward-looking statements" are based on current expectations and assumptions that are subject to risks and uncertainties. Actual results could differ materially because of many factors, including, but not limited to, delays in development schedules, changes in market conditions, product announcements by other companies, Smart Online's ability to raise capital to increase its sales and marketing budget, customer perception of the value of Smart Online's enhanced products, Smart Online's dependence on corporate partners to market its products, and its ability to effectively manage expenses. For further information regarding risks and uncertainties associated with Smart Online's business, please refer to the Risk Factors section of Smart Online's SEC filings, including, but not limited to, its Annual Report on Form 10-K for the year ended December 31, 2006 and the Quarterly Reports on Form 10-Q, copies of which may be obtained on the web site of the Securities and Exchange Commission. All forward-looking statements in this press release are based on information available to Smart Online on the date hereof. Smart Online undertakes no duty to update any forward-looking statement or to conform the statement to actual results or changes in Smart Online's expectations. Smart Online and the Smart Online logo are trademarks and/or registered trademarks of Smart Online Inc. in the United States. Other marks belong to their respective owners. DATASOURCE: 5W Public Relations CONTACT: Christine Garabedian, 212-999-5585 Web site: http://www.5wpr.com/ http://www.smartonline.com/

Copyright