9
January 2025
Intuitive Investments Group
plc
("IIG" or
the "Company")
Hui10 Launches Lucky World
Membership Programme
Immediate
increase in user
acquisition rates
Active user rates and spend
per user ahead of expectations
Intuitive Investments Group plc
(SFS: IIG) ("IIG" or the "Company"), a closed-end investment
company focused on high-growth opportunities in the technology,
life sciences, and healthcare sectors, announces developments
related to its investee company, Hui10 Inc. ("Hui10").
Hui10 is pleased to confirm that the
rollout of Lucky World is ahead of management expectations, with
the number of its connected network of Sports Lottery Shops now at
2,339. To leverage this physical shop infrastructure, Lucky World
has launched an innovative membership programme, which has been
developed to accelerate user and lottery shop acquisition while
delivering additional value for both lottery shopkeepers and
players.
Since launch of the programme on 12
December 2024, Lucky World registered users rose by 2,795 bringing
the total to 13,220 customers and the active user rate
significantly ahead of management expectations at this stage of
roll-out. This takes the total number of registered users across
Hui10 to 250,220.
Under the Lucky World membership
programme, lottery shopkeepers join free of charge to receive
exclusive membership benefits and rebates for introducing their
customers as new subscribing members, which boosts their revenues
and increases customer engagement.
Lottery customers, for a small
annual fee, benefit from an enhanced lottery and shopping
experience including cashback on Lucky World purchases, free
shipping, double Lucky World points, birthday gifts and more,
driving improved customer loyalty and satisfaction.
Lucky World was created to help the
network of c. 175,000 dedicated lottery shops to increase their
revenues, by providing each lottery shopkeeper with an omni-channel
store, in order for them to sell Lucky World sourced Fast Moving
Consumer Products to their existing c. 100 million
customers.
Giles Willits, Chief Investment Officer of IIG,
commented: "Hui10 continues to
accelerate its network expansion and attract new users into its
fast-growing lottery and consumer goods platforms. With the
positive results we're seeing following the launch of the
membership programme, in addition to Lucky World's strong position
within the Hui10 group and its exceptional market potential, IIG
and Hui10 management are confident that Lucky World is set to grow
into a significant business, delivering substantial revenue growth
and shareholder value."
Enquiries:
|
Intuitive Investments Group
plc
Sir Nigel Rudd, Non-Executive
Chairman
Robert Naylor, CEO
Giles Willits, CIO
|
www.iigplc.com
Via FTI Consulting
|
|
Zeus
Nick Cowles / Graeme Summers /
Dominic King
|
+44 (0)20
3829 5000
|
|
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|
|
FTI
Consulting
Jamie Ricketts / Valerija Cymbal /
Jemima Gurney
|
+44 (0)20
3727 1000
IIG@fticonsulting.com
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About Intuitive Investments Group plc
IIG is an investment company seeking
to provide investors with exposure to a portfolio concentrating on
fast growing, high potential Technology and Life Sciences
businesses operating predominantly in the UK, continental Europe,
the US and APAC, utilising the Board's experience to seek to
generate capital growth over the long term for
shareholders.
About Hui10
Hui10 is a technology company with
interests in two operating businesses, Huishi Dehua and Huishi
Chunyuan ('Lucky World'), involved in the digital transformation of
the Chinese lottery. Huishi Dehua enables the market expansion of
the Chinese lottery through its proprietary technology platform.
Huishi Dehua is integrated into China's national card settlement
system and payment platform, UnionPay. Hui10 holds a 33% share in
Huishi Dehua. Lucky World is an ecommerce platform which provides
China's existing lottery shops access to a wider fast-moving
consumer goods product offering. Hui10 owns 60% of Lucky
World.
