Appoints Bill Viveen as CEO to lead
investment in residential lawn care treatment
WASHINGTON, July 11,
2024 /PRNewswire/ -- HCI Equity Partners ("HCI"), a
leading lower middle market private equity firm, today announced
the formation of LawnPRO Partners ("LawnPRO") in partnership with
Bill Viveen, who will serve as the
platform's Chief Executive Officer. LawnPRO is focused on
building a best-in-class provider of lawn care treatment services,
tree service, and pest control to residential customers.
Mr. Viveen brings a track record of successfully scaling and
integrating service businesses, with recent experience as CEO and
leader of targeted acquisition growth at Heartland Home Services, a
leading residential HVAC service provider. During his tenure,
Heartland increased revenue 8x through a combination of
successful M&A and strong organic growth. Mr. Viveen also
sits on the Board of Directors of Tech24, which is one of the
largest providers of repair and maintenance for commercial food
equipment.
Nate Novak, Principal at HCI,
said, "The LawnPRO Partners platform is HCI's latest thesis-driven,
strategic investment in an attractive, fragmented technical service
market. We believe Bill's experience scaling and integrating
service businesses perfectly positions him to lead this
platform. We are thrilled with the companies and leaders we
have partnered with to date."
"I'm excited to partner with HCI and lead this platform in a
market with terrific potential for organic and M&A growth that
benefits from scale," said Bill
Viveen. "We fundamentally believe in keeping local
businesses local and partnering with already great companies to
help them accelerate their growth plan. I look forward to
building LawnPRO into a dynamic industry leader."
HCI intends to make significant investments in people,
infrastructure, and M&A for this growing platform. The
firm welcomes inquiries from lawn care treatment businesses
interested in becoming part of its LawnPRO platform. Please contact
Nate Novak at
nnovak@hciequity.com.
About HCI Equity Partners
HCI Equity Partners is a
leading lower-middle market private equity firm focused on
partnering with family and founder-owned service, distribution, and
manufacturing. HCI is headquartered in Washington, DC. For
more information, please visit www.hciequity.com.
About LawnPRO Partners
Backed by HCI Equity Partners,
the LawnPRO Partners platform is focused on providing high quality
lawn care treatment, tree and shrub services, and pest control to
residential customers.
Media Contacts
Lambert by LLYC:
Lisa Baker
lbaker@lambert.com
603-868-1967
or
Megan Bowman
mbowman@lambert.com
616-258-5763
View original
content:https://www.prnewswire.com/news-releases/hci-equity-partners-announces-formation-of-lawnpro-partners-platform-302193947.html
SOURCE HCI Equity Partners