Punchh Wallet by PAR Technology Revolutionizes Restaurant Guest Engagement with Seamless Loyalty and Payments Integration
October 31 2024 - 6:30AM
Business Wire
Bringing Loyalty and Payments Together for a
Frictionless Guest Experience
PAR Technology (NYSE: PAR), a global foodservice technology
company, today announces the introduction of Punchh® Wallet, a
fully customizable digital wallet designed to bridge the gap
between loyalty and payments. Punchh Wallet redefines the checkout
experience and how restaurants engage with their guests by
seamlessly integrating payment orchestration with loyalty programs
across every channel—both within and beyond the app.
Punchh Wallet goes beyond streamlining checkout—it transforms
every transaction into a valuable opportunity for deeper
engagement. Whether guests are using in-app features like saved
payments and stored value or out-of-app options like digital passes
and Apple Wallet®, Punchh Wallet simplifies each step while
providing restaurants powerful insights into guest behavior. This
holistic approach not only enhances the customer experience but
also drives increased lifetime value and strategic revenue
growth.
“Restaurants are always searching for that sweet spot where
simplicity meets innovation,” said Savneet Singh, CEO of PAR
Technology. “Punchh Wallet isn’t just about streamlining
processes—it’s about solving complex technological challenges that
have hindered restaurants. Since its launch earlier this year, it
has already demonstrated remarkable success, for example, by
helping brands achieve a 6.5x lift in customer frequency. This is
just the beginning, and we’re excited for what’s next.”
For customers granted early access to Punchh Wallet features,
initial results have been remarkable, including:
- 163% increase in customer lifetime value
- 70% increase in sign-ups from customers using Apple
Pay®
- 6.5x lift in customer frequency
At a time when nearly 80% of Gen Z consumers use digital
wallets, and experts predict digital wallets will replace plastic
cards by 2030, the demand for seamless, integrated technology is
more critical than ever. Punchh Wallet meets this need by
delivering a unified, streamlined loyalty and checkout experience
that prepares restaurants for future success while offering
immediate, tangible benefits.
Key Benefits of Punchh Wallet:
- Saved Payments – No more juggling between physical cards
and the app. Now guests can securely save credit cards in the app
and at checkout, simply scan the QR code to pay, earn, and redeem
rewards – all at once.
- Stored Value: Forget the hassle of physical gift cards -
load and auto-reload stored value reducing time at the POS and
increasing convenience with the ability to pay with one tap or scan
at checkout.
- Subscriptions: Offer loyal guests exclusive food passes
at preferred pricing, all while creating a recurring revenue stream
for your brand.
- Apple Wallet Loyalty & Digital Passes: No app? No
problem. Guests can join, participate in your loyalty program, and
pay directly through Apple Wallet® and Google
Wallet®, eliminating the need for traditional apps.
“Punchh Wallet makes it easy for Apple Pay users to join our
loyalty program, expanding our reach and engagement beyond the app.
The seamless one-tap experience for collecting points, redeeming
rewards, and paying has simplified the checkout process for our
guests, leading to stronger customer engagement and loyalty,”
Lauren Traylor, Director of Marketing at Salsarita’s Fresh Mexican
Grill.
Supporting the PAR Mission
Punchh Wallet aligns with PAR Technology’s mission to simplify
restaurant operations and enhance customer engagement through
connected, future-ready solutions. By unifying loyalty, payments,
and guest data under one roof, Punchh Wallet overcomes the
technological challenges that have deterred many restaurants from
adopting integrated systems. This streamlined orchestration reduces
the need for multiple vendors, driving operational efficiency and
boosting revenue for restaurants.
“Punchh Wallet is helping us increase engagement in our app and
provides our guests the added convenience at checkout to
effortlessly pay and reap the rewards of our Healthy Rewards™
loyalty program—all in one click,” said Shannon Murphy, Senior
Director of Digital Marketing & Loyalty at Smoothie King. “The
ability to segment and incentivize users to utilize both saved
payments and stored value in one execution is an incredibly
compelling proposition for us as we continue to focus on digital
growth.”
For more information, please visit partech.com.
PAR® and Punchh® are trade names or trademarks belonging to PAR
Technology or its subsidiaries and affiliates. This press release
may contain trade names and trademarks of third-party products and
services, and the use of such other companies’ trade names or
trademarks is not intended to imply any endorsement or sponsorship
by these companies of PAR or PAR’s products or services.
PAR Technology:
For over four decades, PAR Technology Corporation (NYSE: PAR)
has been at the forefront of technology innovation in foodservice,
helping businesses create exceptional guest experiences and
connections. Our comprehensive suite of software and hardware
solutions, including point-of-sale, digital ordering, loyalty,
back-office management, and payments, serves a diverse range of
hospitality and retail clients across more than 110 countries. With
our "Better Together" ethos, PAR continues to deliver unified
solutions that drive customer engagement, efficiency, and growth,
all to make it easier for our customers to manage their operations.
To learn more, visit partech.com or connect with us on LinkedIn, X
(formerly Twitter), Facebook, and Instagram.
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version on businesswire.com: https://www.businesswire.com/news/home/20241031705098/en/
Christopher R. Byrnes (315) 743-8376 cbyrnes@partech.com,
www.partech.com
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