Enthusiast Gaming’s U.GG Expands into Helldivers 2
June 18 2024 - 6:00AM
Enthusiast Gaming Holdings Inc. (“Enthusiast Gaming” or the
“Company”) (TSX: EGLX), a leading gaming and media company, is
pleased to announce that its data-driven and insights platform,
U.GG, has expanded into Helldivers 2. Helldivers 2 marks U.GG’s
first expansion outside of the Blizzard and Riot ecosystems,
bringing their data-driven insights to a new community of users and
the total number of games covered by the platform to five, together
with League of Legends, World of Warcraft, Valorant, and Teamfight
Tactics. The expansion is also the second to leverage U.GG’s
curated content management system initially developed for U.GG’s
expansion into TeamFight Tactics announced on April 30, 2024.
Helldivers 2, released in February of 2024, has
sold over 12 million copies, making it the fastest-selling
Playstation title ever released. New content expansions throughout
2024 will lead to new and returning users to the U.GG platform
where they can find the best loadouts, builds, tier lists, and
guides for Helldivers 2.
“This expansion into Helldivers 2 demonstrates
the scalability of the content management system originally
developed for U.GG’s expansion into TeamFight Tactics, allowing us
to more rapidly meet consumer trends and growth opportunities,”
commented J.B Elliott, Chief Strategy Officer & General Counsel
of Enthusiast Gaming. “Simultaneously, it allows us to extend
U.GG’s best-in-class data-driven insights to new and growing
communities, while improving our offering to our existing users
given the strong cross-over in the player base between this and the
other titles covered on the platform.”
About Enthusiast Gaming
Enthusiast Gaming is a leading gaming media and
entertainment company, building the largest platform for video game
enthusiasts and esports fans to connect and compete worldwide.
Combining the elements of its five core pillars: creators, content,
communities, games, and experiences, Enthusiast Gaming provides a
unique opportunity for marketers to create integrated brand
solutions to connect with coveted Gen Z and Millennial audiences.
Through its proprietary mix of digital media, content and gaming
assets, Enthusiast Gaming continues to grow its network of
communities, reflecting the scale and diversity of gaming
enthusiasts today.
Contacts
Enthusiast Gaming – Felicia DellaFortuna, Chief Financial
OfficerInvestors: investor@enthusiastgaming.comMedia:
press@enthusiastgaming.com
Neither the TSX Exchange nor its Regulation
Services Provider (as that term is defined in the policies of the
TSX Exchange) accepts responsibility for the adequacy or accuracy
of this release.
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