SHOP APOTHEKE EUROPE: Acquisition of MedApp to Expand in Rx and Medication Management in the Netherlands.
March 30 2021 - 4:00AM
Business Wire
- The portfolio extension into prescription drugs and the
expansion of digital health services in the Netherlands fits
perfectly to the company's European growth strategy.
- Strategic acquisition of the Dutch tech and e-pharmacy start-up
based in Eindhoven.
- Growing e-pharmacy platform in the Netherlands that helps
patients to better manage their medications increasing adherence
and persistence.
SHOP APOTHEKE EUROPE N.V. acquired MedApp Holding B.V. including
MedApp Nederland B.V. and MedApp Apotheek B.V. Founded as a
start-up at Eindhoven University of Technology in 2016, the
technology driven e-pharmacy has become a leading e-health
medication platform in the Dutch market through its app MedApp.
From the very beginning, it has been MedApp's mission to help
patients suffering from chronic diseases to make their lives easier
every day. Therefore, the app-based pharmacy service was developed
with a strong behavioural focus meeting the individual needs of
chronically-ill patients.
Users can set smart medication alerts, obtain an overview of
their medications and get their medicines delivered conveniently to
their homes. They also have access to disease-related information
and media improving medication adherence and convenience.
By acquiring MedApp, SHOP APOTHEKE EUROPE, one of Europe's
leading e-pharmacies and active in seven countries, strengthens its
business in its home country, the Netherlands. Today, SHOP APOTHEKE
EUROPE is active in the Netherlands through its brand FARMALINE
offering beauty and personal care products. The acquisition of
MedApp enables SHOP APOTHEKE EUROPE to further expand into the area
of prescription drugs (Rx) in the Dutch market.
Jasper Eenhorst, CFO of SHOP APOTHEKE EUROPE: "Through the
acquisition of MedApp, we are expanding our current Rx business
into the Netherlands. Even if the sales and earnings contribution
is relatively small these days, this transaction is of special
importance to us. Providing e-Rx and having a relentless focus on
improving our patients' lives through medication management are key
pillars of our strategy to become Europe's customer-centric
e-pharmacy platform."
Pit Janssen, CEO and founder of MedApp: "Joining forces with one
of the major European e-pharmacies is a perfect match since it
provides us with the infrastructure and know-how needed to improve
healthcare services in the Netherlands."
Edwin Hermkens, CTO and founder of MedApp: "Since technology and
entrepreneurial thinking are in both our companies' DNAs, it was
purely logical to become part of the SHOP APOTHEKE Group."
SHOP APOTHEKE EUROPE acquires 100 % of the shares from the
founders of MedApp and investors including Health Innovation Fund
III, who saw the potential of innovative medication management
services at an early stage.
Both founders and the current management team will stay on board
continuing to lead and manage the growth of MedApp.
ABOUT SHOP APOTHEKE EUROPE.
SHOP APOTHEKE EUROPE is one of Europe's leading and
fastest-growing online pharmacies, currently operating in Germany,
Austria, France, Belgium, Italy, the Netherlands and
Switzerland.
Headquartered in the Dutch logistics hub of Sevenum near Venlo
with locations in Cologne, Berlin, Munich, Warsaw, Milan, Paris and
Tongeren, SHOP APOTHEKE EUROPE offers its customers a broad range
of more than 100,000 original products at attractive prices: OTC,
beauty and personal care products as well as prescription drugs,
supplemented by high quality natural food and health products, low
carb products and sports nutrition. Currently, more than 6.3
million active customers trust SHOP APOTHEKE EUROPE.
Since safe and reliable pharmaceutical advice are top priorities
at SHOP APOTHEKE EUROPE, the e-pharmacy provides comprehensive
pharmaceutical consulting services.
In preparation for the introduction of electronic prescriptions
in Germany in summer 2021, the company will further improve the
customer experience with focus on disease-specific digital
medication management services following the acquisition of
SMARTPATIENT in January 2021. This is a key part of SHOP APOTHEKE
EUROPE's strategy to transform itself from a pure online retailer
into a truly customer-centric e-pharmacy platform.
SHOP APOTHEKE EUROPE N.V. has been listed on the MDAX stock
index since 21 September 2020.
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version on businesswire.com: https://www.businesswire.com/news/home/20210330005482/en/
PRESS CONTACTS. Trade and popular media: Sven Schirmer Tel: +49
221 99 53 44 31 Email: presse@shop-apotheke.com
Financial media: Bettina Fries Tel: +49 211 75 80 779 Email:
presse@shop-apotheke.com
Investor relations: Carmen Herkenrath Tel.: +31 77 850 6109
Email: carmen.herkenrath@shop-apotheke.com
Thomas Schnorrenberg Mobile: +49 151 465 31317 Email:
presse@shop-apotheke.com
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